When you’re starting your agency, transitioning from a captive to an independent agent, you may be tempted to forgo sleep for getting one more hour of work done. However, in our industry (and in any industry), independent agency owners need to remain adaptable to stay relevant and competitive. Lack of sleep will thwart your ability to adapt.
Staying adaptable in the insurance industry
Technology and buying trends are changing all the time. Your agency needs to be able to adapt to all of these changes without missing a step. If you are sleep-deprived, chances are things are going to fall through the cracks, and you may miss out on golden opportunities to better your business, grow your client base, or find new ways to market your business.
The speed at which you can adapt, take changes in the market, and turn new demands into action is the key to succeeding as an independent agent. You need always to be effective and efficient in meeting market and customer demands. If you are sleep-deprived, you lose the ability to think clearly, make quick (but smart) decisions, and could end up getting stuck in the past because you were too tired to make the right changes in your business plan.
Effects of sleep deprivation
In the Baby Boomer generation, sleep was for suckers, but today’s millennials are getting wise to the awesome and restorative powers of a good eight hours of sleep. It’s not just the millennials; scientists and researchers realize that sleep deprivation could be a lot more costly than we’ve ever imagined, impairing your brain function on every level. Just one bad night of sleep can turn your whole day upside down, and if there are important decisions to be made, this could spell trouble.
Symptoms of sleep deprivation include, but are not limited to:
Inability to process and retain new information
- Inability to make good decisions
- Lack of creativity
- Irritability and moodiness
Prolonged sleep deprivation can also have serious health risks and lead to stress, depression, high blood pressure, diabetes, strokes, heart attacks, and obesity.
Sleep as a success strategy
At AAI, we provide insights, classes, seminars, and vital information to help our members in Colorado, Arizona, and Utah maximize their potential as independent agency owners. Without proper sleep, all of this information could be rendered moot.
Don’t let sleep get in the way of your success. Stay adaptable and competitive by making sleep a part of your success strategy.